Magic Whiteboard Dragons Den success - the Midlands couple named one of the show's most successful entrepreneurs
Full story in Birmingham Live/Birmingham MailDragons Den is now in its 19th series and has helped launch hundreds of businesses, making millionaires along the way.
One such successful company is Magic Whiteboard, which was first set up in the West Midlands back in 2006.
Magic Whiteboard is basically a roll of A1 whiteboard sheets that will stick on anything thanks to static and is now stocked in all major office supply stores with a global customer base.
BusinessLive reports that the product is now said to be Deborah Meaden and Theo Paphitis’ most successful investment, with the portable whiteboard achieving impressive growth since appearing on the show.
However, when Worcester husband-and-wife team Neil and Laura Westwood first pitched the product on the BBC show 14 years ago, entrepreneur Peter Jones was quick to criticise it.
“This is almost ridiculous, why would I use this?” he asked.
Mr Westwood attempted to explain that trainers and people in charge of group work could benefit from the product, and Mr Jones rebutted: “They would use a whiteboard.”